Sunday, August 3, 2008

Tata Nano: Innovation for Progress?


Delhi’s Success Story


I generally blog about anecdotal incidents or sports but I’ve decided to write on something more serious this time. To set the tone for the post, I’ve been really impressed with the development of public transport in Delhi over the last few years. The Metro, a bus fleet running on CNG and the introduction of modern low floor buses (which will completely replace the existing pack by 2010) has given the Clean Delhi Green Delhi campaign a necessary impetus from the government. Over the last five years Delhi has actually become cleaner and greener; the road congestion has eased up significantly (though there is still a long way to go) and the air is breathable again. So why has Delhi shown signs of improvement when every other metro in India has continued its fall into the ceaseless abyss of degradation? The answer is simple: if the public transport system of a city is good enough, people use their own vehicles less and less. This means less traffic, less pollution and more money for the government to reinvest in public transport. Let me prove my point, India has very few cars per person in comparison to London, yet the latter has cleaner air because people use the public transports much more than their cars.

Subsidizing

So at a time when the government should be following the Delhi model earnestly all over India, The Left in West Bengal decided to offer enormous subsidies, starting with ridiculously cheap land in Singur, to one of India’s most influential business families for building the Nano. Subsidies mean lesser money for the government to improve public transport. The reason I keep harping about public transport like a broken record is because cars in India take up more than 75% of road space and move less than 20% people. A comprehensive study hasn’t been conducted on the corresponding emission ratio but it is well known that the particulate matter released per person carried by cars is way higher than public transports.

The Tata Nano

When the Nano was under development the rumor mill suggested a car without a roof, a body of plastic and curtains for doors! People at the launch Expos actually tapped on the Nano to make sure that is was made of metal :) . To give credit where it’s due, the Tatas have given us a real vehicle, not a matchbox with a motor, which meets all quality standards of small passenger cars. The final design stands at 1,322 pounds, has a 623cc engine housed in the rear (which gives extra leg room), an advertised fuel economy of almost 21Kms/Liter (to put things in context that is almost as much as Ajit’s 2 year old Karizma), a top speed of 105 Kmph, a fuel tank that holds about 14.75 Liters and meets Euro IV emission standards. Its exterior is 8% smaller and its interior is 21% roomier than the Maruti 800. To sum up, the Nano is a car that takes up least space, has the lowest emissions and the highest fuel economy. Wait a minute… how come I’ve gotten so pro-Nano all of a sudden, did the Tatas get wind of my blog and bribe me to change my opinion. Sorry, got caught up in a day dream, the Nano is undoubtedly a miracle of engineering but India is just not ready for it! Read on…

The Problem

The Tatas address the problems related to the Nano by suggesting that if Nanos were to replace all of its more polluting counterparts on Indian roads, the traffic congestion would ease up and the air quality would improve. Despite skirting the issue with trademark business acumen the Tatas won’t even be able to convince air-borne bacteria that there are no problems whatsoever. True, if every other private vehicle in India was replaced with a Nano this would indeed be the case but a Nano won’t just replace it would add a torrent of cars to Indian roads.

Middle class household incomes in India start at roughly $6000 per annum and so the affordability of the Nano is likely to create millions of new drivers. According to the Mumbai based credit rating agency Crisil, 8 million Indians currently own cars and 18 million Indians have the means to buy one. Once the Nano is launched it will increase the potential pool of new drivers 65% from 18 million to 30 million. People who could never dream of buying a car will now start saving every rupee for the Nano, those who could earlier afford one will now be able to buy 2, entrepreneurs will invest in fleets… to the common man this might be a dream come true, to them the Nano means independence, enhanced social status and greater mobility. But as a substantial fraction of Indians rejoice at the thought of owning a Nano, those with more foresight are treading with extreme caution. Nobel Prize winner R.K Pachauri has already admitted to having nightmares about the Nano. The fact of the matter is that low emission isn’t the same as no emission. "The car itself is fuel efficient, but the city (Bangalore) is already at emergency levels in terms of air and noise pollution," says Leo Saldanha, director of the Bangalore-based Environmental Support Group. The situation across other Indian cities is not much better and a deluge of Nanos will choke the last remaining packets of green space. Pollution isn’t the only major problem. Indian roads at the moment are simply not ready to sustain the Nano. Imagine going to Godowlia in the evening after Nanos hit Banaras. It’s not that we can build too many more roads to help ease the congestion. 20% of Delhi is already covered in roads and with the ever increasing population there’s hardly any space left.

Nano Isn’t the only Car to Worry About!

The imminent launch of the Nano has sprung several of Tata Motors’ rivals into action. Hyundai has already announced plans for a $3,700 car. Renault-Nissan has teamed up with Bajaj to put 400,000 of its own ultra-low-cost cars on the road by 2011. General Motors is rumored to be working on a Nano-killer with China's Wuling Automotive.

For me the Nano is a very clear presage of catastrophe a decade hence!

13 comments:

Anonymous said...

Right on Smoodles!

Ever since I've relocated to Bangalore commuting to work takes up a quater of my working day and my office is only 15kms from my flat! When I was in Delhi it only took me half an hour to get to college 28 Km away by Metro.

Sushant said...

well government can brazenly defy basic logic and get away with it.It can put forth a point and contradict it in the same breath. so lets not go into all that. To be fair to Nano, for me its an engineering marvel and every family deserves to own a car. When did saving environment become responsibility of every middle class indian and why should they not have cars when they are already breathing toxic air thnx to our supercareless super rich.
when i was in Noida i noticed that 90% of cars had jst one person travelling, when four people cud easily sit in such a car.
Though i agree with you completely on the public transport issue i disagree on the Nano thing...
Those who wud buy nano wud not drive it to their office daily. Majority of traffic congestion, wastage of priceless subsidized fuel and pollution is thnx to the big cars of the rich and i dont see it changing.
Neways gr8 post, seriously.

Anonymous said...

Maggie Man vry sincere pst!
Grt to see u so open about something dat actually matters.
no offense but who cares if Everton finish 4th or 5th heyhey?

Anonymous said...

I can't really say wht nano may lead to but you have to hand it to tata 4 making a car at this price... even the bare bones auto costs abt a lakh.

james said...
This comment has been removed by the author.
james said...

I didn't expect a lengthy post from you.It seems to me the narration is running like a movie. The first part, before the interval, was good but the latter was great.:)

I would like to know the comparison of cars per person in India's metro with that of 'london' rather than with the number based on the whole of india.

But you have touched upon the topic regarding the need for public transport beautifully. I remember how I used to curse the roads in bangalore everyday.It absolutely sucks.

I think roads are just as important as the vehicles if not more. Unless the government improves the roads big time, not only in the metros but cities and towns as well i will still have my apprehensions, even though people might call tata nano the great economy equalizer.

I saw a car that exactly looked like tata nano in IISC.I was pretty sure that it was that model but somebody in the campus told me that was an electric car developed for research purposes. Now I don't which one is the carbon copy of which.
Anyway great analysis

Anonymous said...

hmmm... the dark side of launch of nano... interesting post bro... you know you've just hit the nail on the head with this one... NANO is targeted at the middle classes and will surely win hearts with its low price and better mileage... hence creating more sales and hence increasing the number of cars by a large amount in a city... just like maruti did... but wat now... TATA is gonna launch it and u n i cant stop it... we can just hope that its positive aspects overshadow the negative repercussions...

Nitin Agarwal said...

Are we blaming TATA NANO for trying to raise the social status of the middle class and give them a safer mode of transport rather than letting them take the appaling particulate matter right in while riding on a scooter behind the giant silencer of a Mercedes. If environmental concern and dicreasing the no. of private vehicles is the real aim then restrictions should be aptly applied to all vehicles in general rather than protesting against NANO and letting the Middle Class know that they don't earn enough to be able to pollute , it's the soul right of the rich. Let's just be a little more practical and not let the insecurities of the rich (on having to share the same space with the "NON DESERVING") flaunt in such an open manner.De-facto such engineering marvels help in bridging the gap between the rich and the not so......

Ankit Khanna said...

It’s easy enough to interpret the concerns of environmentalists as elitism parading as virtue but it’s a fact that the private transportation model exacerbates the pollution problems and the Nano would make it considerably worse.

To be honest I am arguing that cars should be limited to the rich and subsidies should be removed so that the rich end pay an adequate compensation for having cars which gives the government more money to strengthen public transports which benefits the poor. Boosting the public transports is the only long term solution.

By the way, it’s hypocritical to argue for the Nano as social bridge because the project started off with the ultra-rich bullying away the poor in Singur.

kaifubaa said...

well...i am not totally against the launch of nano,but ankit has pin pointed the actual drawback since without developing infrastructure and public transport ,it will add more pressure on traffic system which is already in dismal system,so my suggestion launch it 1st only in few metros and cities where infra is good and later on in other small towns after upgrading their road transport system to the next level..

Ankit Khanna said...

That's a good point Kaifu but I don't think that even some of our metros can handle the Nano. Bangalore already has so much road congestion that almost everyone I know who lives there keeps moaning about how long it takes them to get to work etc( read James and Sandhya's comments). In Baramati, I met a young doctor who couldn't help but laugh at his travel itinerary because it took him 40 minutes to fly from Bangalore to an airport near Baramati and almost 3 hours to get from his home to Bangalore airport :).

Btw, someone told me that the Nano will be launched initially in Jamshedpur only. I can't find anything on the internet that suggests this. Have any of you heard about this?

Varun Murali said...

Very lucid post! Made for interesting reading since I am a fan of editorials!

Motion sickness said...

I had actually guessed that the delhi govt. had pollution in mind when it noticed its efforts in the public transportation system, especially the BRT, which actually creates bottlenecks.
Also, Gowdolia is what i also first thought of when i pictured the Nano cluttering Indian roads. My point is, checks on private vehicles should follow public transport's upheaval, not accompany it. As of now, public transportation in Delhi is good, but it simply cannot support the whole of the nine to five populace (in fact, metro cant reach MOST). Strengthening public transportation and making it more comfortable and cost effective would then also be the best backlash on the nano threat. That way, people woud buy the nano for the status thing, but would drive it less, as they shall have cheaper and more comfortable alternatives.